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Welcome to Top Dealer SEO
Top dealer SEO will be covering anything and everything as it pertains to car dealer SEO and search engine marketing. More than ever, car dealers are realizing the benefits of SEO as it pertains to...
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The Intersection of Social Media and Search Marketing
Automotive marketing is becoming more innovative than ever as more marketers within the automotive realm are exploring search engine optimization, pay-per-click advertising, and social media marketing....
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How to Plan a Link Building Campaign
Link building is an important part of search engine optimization, but it requires a long-term commitment. Like any long-term strategy, proper planning is essential before manually submitting links...
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An Important Lesson From Dealers United: Dealers Love Evaluations
For the first 3 weeks of April, 2012, KPA had the pleasure of working with Dealers United in their first group buy offering: search engine optimization. It was a tremendous success with hundreds of...
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The Three Keys to Automotive SEO Under Penguin
As car dealers develop their SEO strategies with their vendors, they should be well-aware of how the companies they work with are handling Google Penguin. The update from April, 2012, has quite a few...
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Making Penguin Work for You
Car dealers are in a good position. The industry is one that, because of the localization of the searches, does not require a tremendous amount of SEO that other nationwide distribution industries...
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Negative SEO May be a Threat in the Automotive Industry
(Photo credit: Aray Chen) We have been extremely pleased by the Google Penguin update so far. It has shown to be exceptionally productive for us, allowing our principles of quality over quantity to...
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Car Dealer SEO Mistakes: Stagnant Keywords
There’s a plethora of articles, tips, and techniques about automotive SEO that fill blogs, webinars, and training courses. Everyone has opinions about what works best and how to help dealers rank...
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